Put that Personalized touch in direct mail with PURLS

They say that woman love PEARLS.  Marketers like you love PURLS, well you should!  PURLS, what they heck is that you are asking me? Don't be throwing acronyms around like that!

A PURL- is a personalized CAN BE pre-loaded with data about them offers or other information, and the participant can register on your site, see a video or just get more information.  This does two things.

First you know who went on the site because of the direct mail because of the hit the the PURL. If you send out a generic postcard and they go to the generic website, nobody knows who went to the site UNLESS they clicked through. So this gives you better data capture.

As you can see from our UGA example how creative you can get with the personalization, and the landing pages.

This is just another way that ProPrinters can help you and your team delivery creative outside of the box value to you and your customers.

Hope this helps and happy marketing

Derek

B2B customer acquistion

In todays #b2b market place all companies lose 10-20% of their business for various reasons.



1. Natural attrition.

2. New buyers come in and they don't like you (just kidding).

3. Companies merge

4. What you sold them was a one time project, no repeats or re-orders.



We all have this and need to counteract that with bringing in new clients, with new business and new excitement.  If you have outside sales people, or business development, we have ways to help you give them support in a way to help shorten that sales cycle and drive new clients.



Dimensional mail it works!



People get your package in the mail and out of curiosity they open it. Many of you have received packages from us, ranging from music cds, to army men to the Great Idea button, and it has prepared the way for us to begin a conversation.



Let us show you how this can help your team as well.





Cordially,





Derek Miller