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Wednesday, August 3, 2016

Football is almost here capitalize on it

Are you ready for some football? Drive Traffic, Increase Sales & Gain Exposure with Exciting Football Promotions!

HOT NEW PROMOTION

Fantastic opportunity to sponsor your local High School and Colleges -

SCORE ZERO, PAY ZERO

Score SALES by adding this football promotion to your next sales event! 

TAKE IT TO THE HOUSE

If your home team returns their opening kick-off of either half for a touch-down, a lucky fan WINS BIG!

SCORE PREDICTION

If a lucky fan predicts the exact half-time and final score of the designated game, they win!

TOSS IT IN TO WIN

Our most popular football contest! Select one lucky fan to come down to the field and try to win a new car. If they can throw a Nerf Football through the open window or sunroof, they win the car! Ask about our Target Toss Contest.

BOOT FOR THE LOOT

If a lucky fan can kick a football into the bed of a pickup truck or vehicle trunk and it stays in, they drive home a grand prize winner! Ask about our Field Goal Kick Contest.

Creative Services & Contest Ideas


ProPrinters Inc's creative services meet all the needs of our clients. The majority of your creative services will be handled by the our team and , our in-house sign and graphics production facility.With over sixteen (16) years of experience in customizing and producing POS Signage, we can guarantee everything you receive will exceed your expectations

Anything that is not done onsite will be outsourced to only the finest printers, production experts, and web designers to ensure high quality and satisfaction for every aspect of your program.
  • Program Concept and Development
  • Prize Recommendations
  • Website Design, Development, & Hosting
  • Online Scratch Card Design, Development, & Creation
  • Point of Purchase Materials – i.e. Banners, Posters, Register to Win Signs
  • Online Banner Ads
  • Business Reply Cards (BRC)
  • Window Clings
  • Mirror Danglers
  • Entry Boxes

Sweepstakes Promotion Ideas:

  • Text Messaging Promotions
  • On and In-Pack Programs (including secure seeding)
  • Event-Oriented Promotions
  • Sales/Test Drive Incentive Programs
  • Skill and Odds Based Promotions
Whether you know exactly what you are looking for or would like us to develop some ideas for you, ProPrinters can help.

In addition we will make sure you are covered on all legal requirements to keep you out of hot water and compliant.

Just ask us


Derek Miller
ProPrinters 
1877 614 7746


Friday, June 10, 2016

B2B drip marketing




Normally we think of a leaky faucet as that annoying sound, drip, drip, drip, and in my house my wife saying when are you going to get that dripping faucet fixed? I would love to reply but honey that constant drip is a reminder of the metaphor for drip marketing, but I don't.

If you are in marketing you know how crowded your space is and how much bandwidth your customer has, especially in the consumer space. You know how much cash you can churn getting and keeping your customers attention, just think of Jan and Toyota, or Lilly at ATT, and wow the Verizon and can you hear me now guy going a competitor, holy smokes!

In B2B marketing, it works, if you do it in the right way in a pleasant and persistent manner. Not always of course.  Somebody said pleasant persistence knocks down resistance.  How do I mean? Let me give you a real live personal story

I have a new client who reached out to me, a new person at a "drip client" wanting me to work on a very sizeable job.  This person got my name from one of my "drip-ees". The first drip-ee we will call Jane Doe, I have never met personally and have only spoke to once on a conference call about 15 months prior to her associate Jane Smith reaching out to me.  I started this journey with ABC company almost 2 years ago when I first reached out to Jack Miller, Jane Doe's boss and he scheduled our conference call. Call went well, but NOT ONCE since then could I ever get a call back email or anything from Jane Doe. It was like I wasn't being hear or completely ignored. Sound familar? I would call in frequently, and pleasantly and email. NADA!

What did I do differently, I dripped through dimensional mail. Once a quarter for almost two years Jane Doe would get a dimensional mail piece from me, as well as her boss Jack Miller only because that is where this story started.  I would come up with a new self promotion idea and off it went to Jane. I would send a card too in the mail monthly (some of you have received the same card), just trying to keep them thinking of me.  15 months later WHAMO!

Was it worth it, you betcha! When this first project is complete and to their 100% satisfaction, it begins a relationship that both parties benefit from, and 15 months ago neither party thought would happen.

What else does drip marketing do for you?

It tells the buyer you are not a fly by night person or company. The 15 months showed Jane, that this guy is for real he is here in the long haul, a good sign.

It shows creativity, different mailers, different ideas, showing them you can help your client.

It showed persistence, you clients want to know you will work for them, and this does that.

So even though the leaky dripping faucet in my house should get fixed, never will I stop dripping


Derek Miller
ProPrinters Inc
609 807 8856

Thursday, June 2, 2016

Summer time, get busy


Summer has not officially arrived yet, but soon. Some of you love the summer, it brings warmth, beaches, gardening and vacation. Not only physical vacation with your loved ones, but in some cases a mental vacation.

Don't let that mental vacation let your thinking and your drive to grow your company fade on you during the summer and the dog days of August.  Keep the pedal to the metal now and put those ideas to work to grow your customer base if you are in sales. If you are in marketing put together and implement some new ideas for inbound and outbound marketing to support your sales team and grow leads, nurture your existing clients.

Some of your competitors are not letting up, and if you do they will win that next customer ahead of you because the summer got to you.

While some activities such as trade shows certainly slow down during the summer months, other marketing and sales activities should not.

Here we are looking for new ways to help YOU to promote your business. Some of you may hear from us more during the summer months as we will push onward and upward to help you.

As many of you know, the work you do now may not translate into hard dollars for 6 months to a year from now, so when you have a great new client base next year or revenue spike, remember it is because you put some new ideas to work now, in the summer of 2016.

Good luck

Derek Miller
Increasing sales through creative promotions

Sunday, April 3, 2016

Decorated Children's Apparel Testing Requirements

Okay you are running a big youth event as a fund raiser and you need 300 youth tee shirts, or you are a summer camp and need youth tee shirts for your summer camp right.

So you call your distributor and place your order and everything is full steam ahead right, perfect. Then a few months later you hear that somebody got sick from the ink that is running off on your tshirts.

What happens now? Well, your garments should have a secondary tracking label on the inside that can can track the shirt back with the following information.

1. Decorator or distributors name
2. Month and year the decoration was applied
3.City and state where decoration was applied
4. Decorator or distributor internal batch number
5. Contact information.

Have the inks that were used tested by the screen printer. Did they buy inks that have excess lead in them etc?

Ignorance is no alibi anymore.

What is the penalty for non compliance even if there is no issue?

As of August 14th, 2009 the CPSC has the ability to seek penalty amounts of up to 100K for each violation

If you have ANY questions about this we can assist you, in providing you some insight on how you can protect yourself.

Just shoot us an email at proprintersonline@gmail.com

Monday, March 28, 2016

Does your garment supplier properly label for youth garments?

The Consumer Product Safety Improvement Act of 2008 (CPSIA) requires that all children’s products include permanent distinguishing marks, also known as tracking labels. They must be affixed to the product and its packaging to provide certain identifying information. The tracking label is intended to enable consumers to trace the product to the manufacturer and production lot in the event of a recall.

When you the END USER or purchaser of the good for distribution to children from an apparel distributor, contracts with a third-party decorator to apply ink or thread to a garment, and sells that product to an end buyer, the garment has been altered and needs a second tracking label for the same purpose as the first.

Tracking Label Requirements: The tracking label must contain information that will enable the manufacturer and ultimate purchaser to determine the manufacturer, location and date of production, and cohort information—such as the batch, run number or other identifying characteristics and any other information determined by the manufacturer to help determine the source of the product.

Does your distributor for whom you procure goods do this for you? If not, why not? Somebody is opening up to some potential problems if there needs to be a recall and it won't be pretty. Child safety is no laughing matter and if your supplier is not addressing this you need to be concerned.

#CPSIA #trackinglabels

So they next time you go to print youth garments for kids here, make sure you get the "thumbs up" and are protected from safety laws

Monday, March 21, 2016

Cutter and Buck and Outerwear



Cutter and Buck can help your company looks its best this summer season, whether it is casual Friday or that golf outing.

Right now they if the timing is right for you, look into Cutter and Buck as there are some great closeouts. Nobody has to know you are getting a closeout as we won't tell, we promise.

When your staff or your event looks its best on casual Friday or corporate picnic, you can take all of the credit for sure.

Here is just one of the items on closeout, but maybe by the time you read this they will be gone, but just wanted to give you an idea of what is available from Cutter and Buck Corporate. With their complete in house decoration they can make your team look its best for certain.

Thursday, March 17, 2016

Benefits of Casual Fridays

  1. Free perk– It doesn’t cost anything to allow employees to dress down in business casual attire one day each week, yet being able to do so is a perk that many employees enjoy and look forward to each week.
  2. Fun change of pace – Allowing employees to dress more casually can be a good way to infuse a sense of fun into the workday without doing anything to detract from productivity.
  3. Team building – When people are dressed more casually, with workers across all levels wearing similar attire, they may be more likely to interact with people they wouldn’t ordinarily feel comfortable approaching. This can lead to cultivating positive work relationships that will strengthen the overall team.
  4. Meet employee needs – Employees like to work for companies where they feel like more than ‘just a number.’ Allowing employees to come to work dressed as they like – within reason – on a designated day is a way of meeting employees’ needs to ‘be themselves.’
  5. Easy employee motivator – Allowing employees to ‘be themselves’ in terms of how they dress can actually be a motivator. According toInsideBusiness 360, “giving employees a day to express their individuality in their dress is a great motivator.”
  6. Reinforce branding – If your company’s approach to casual Friday involves wearing branded apparel, such as company logo shirts, it can result in branding benefits. Employees become walking billboards for your company when they are seen wearing apparel with your branding message.
solutionsnextexit
If you want to let your employees have a “dress down” day or if you decide you want to let your company dress business casual in the summer time, but are concerned about what they think that means you can:
  1. Create a company store that has all branded material for your company
    1. Identify items that will support your policy and promote your brand
    2. Employees can choose items that they can get (perhaps you provide an allowance) to wear on these designated days.
    3. This keeps the brand intact, HR happy and your employees happy as well
Companies like Cutter and Buck make some very nice corporate apparel that can be embroidered with your logo to build your brand.
This is just an another idea to help you to “Increase sales and profits through promotions”
If you have any questions, or would like to learn more just give us a call 609 807 8856 and we can point you in the right directions.
#proprinters #casusalFriday #corporateattire