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Sunday, March 18, 2012

B to C promotion ideas, you asked for them you got them.




B to C companies are always looking for new ideas to inspire demand. Here is a promotion that one of our team members ran, for ACTII Popcorn in the vending channel that was a huge success. Sales grew from 12MM to 16MM units in 9 months. The budget a penny a package!





Here is an example of a consumer pull promotion where the client was looking for customers to purchase Castrol branded oil, and had a mail in rebate incentive program. The customer makes a purchase of Castol and gets $5.00 toward a purchase of a pizza.


Prilosec is another example of this promotion in action. So whether you sell washing machines, windows, or a consumable product, we have some great ideas to help you create a pull promotion from your consumer base, who currently does not purchase product from you but should.

If you have any questions, please give us a call at 609 844 0088

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